There’s been an explosion in online fitness coaching lately, all thanks to Instagram and YouTube. I have mixed emotions about this boom. I find it both scary and exciting. The scary part is that the only qualifications most of these online coaches have is a set of six pack abs. Many of whom are just teenage bros with very little experience lifting, let alone coaching experience.

Today I clicked on a bro’s profile after he liked and commented on one of my Instagram photos. In his profile I see that he’s a teenager and he’s in pretty darn good shape with ripped abs. Then I see that he’s an online fitness coach. He describes himself as, “A Fitness and Nutrition Master who has been working out for around 2 years”.

I damn near choked on my vomit. 2 years of working out and you’ve mastered it??? WTF!!! I’ve been working out for 25 years, been coaching clients for 15 years, prepped for multiple photo shoots, and competed in bodybuilding contests. I still wouldn’t refer to myself as a ‘master’ of fitness and nutrition. I’m still learning each and every day. Staying up to date with the latest Natural Bodybuilding research. Consulting with my fellow bros and coaches. Experimenting with different Physique Training protocols on myself and my clients. Gathering evidence through science and in the trenches experience.

Being a teenage bro with abs does not qualify you to coach others. Shit, I was eating a tub of ice cream, fast food, and guzzling beer in my late teens and I still sported a six pack. I thought that the secret to massive gainz was eating more peanut butter and drinking Mega Mass 2000 shakes a few times each day. That lifestyle eventually caught up to me in my mid 20’s when I packed on 45 pounds of excess fat as my life became more stressful and my activity level dropped drastically. about Suddenly Anyone Who Looks Great Naked Is An Online Fitness Coach